User-Centred Graphic Design
  • Language: en
  • Pages: 147

User-Centred Graphic Design

  • Type: Book
  • -
  • Published: 1997-05-08
  • -
  • Publisher: CRC Press

This text presents the important contribution that visual communication design can make to society, beyond its usual commercial applications. It identifies successful socially orientated projects, demonstrating the human and economic benefits that can be achieved through good communication design. The book also discusses a user-centred approach to Design, Including Notions Of Social Marketing, Design Methods And different information-gathering techniques.; The book closes with a discussion of a new professional profile for the graphic designer which reflects the complex cultural, psychological and often political issues that in turn affect, construct and contextualize our daily communications.

Communication Design
  • Language: en
  • Pages: 207

Communication Design

This unique, comprehensive work will give students a firm grasp of the theory and practice of communication design. It will inspire them to look beyond aesthetic concerns and develop an integrated, multidimensional understanding of this everchanging field. Complete with practical examples, case studies, and cutting-edge research, this eloquent primer is a springboard to integrated, contemporary communication design. Book jacket.

El diseño de comunicación
  • Language: en
  • Pages: 174

El diseño de comunicación

EDICION CORREGIDA Y EXTENDIDA DE: "DISENO GRAFICO Y COMUNICACION"

Design and the Social Sciences
  • Language: en
  • Pages: 256

Design and the Social Sciences

  • Type: Book
  • -
  • Published: 2003-09-02
  • -
  • Publisher: CRC Press

The social sciences have a distinctive contribution to make to the understanding and handling of design issues, both in product and systems design and in the design of the built environment. The role of cognitive psychology, particularly ergonomics, to the design process has traditionally been well appreciated. Because it provides important insights into the way people process information cognitively, it is a powerful tool for the design of usable products, buildings and systems. This book explores the disciplines of social psychology, sociology and anthropology, which provide techniques for investigating the relationships between people and design, in assessing the role that products and th...

Information Design As Principled Action
  • Language: en
  • Pages: 372

Information Design As Principled Action

None

El poder de la imagen
  • Language: en
  • Pages: 119

El poder de la imagen

  • Categories: Art

Analyzes the visual world based on how all images placed in the public space communicate an unpredictable spectrum of messages.

Dise$o grafico para la gente
  • Language: es
  • Pages: 273

Dise$o grafico para la gente

None

Design Studies
  • Language: en
  • Pages: 464

Design Studies

In an age of globalization and connectivity, the idea of "mainstream culture" has become quaint. Websites, magazines, books, and television have all honed in on ever-diversifying subcultures, hoping to carve out niche audiences that grow savvier and more narrowly sliced by the day. Consequently,the discipline of graphic design has undergone a sea change. Where visual communication was once informed by a designer's creative intuition, the proliferation of specialized audiences now calls for more research-based design processes. Designers who ignore research run the risk of becoming mere tools for communication rather than bold voices. Design Studies, a collection of 27 essays from an internat...

Frascara, Jorge Vertical File
  • Language: en

Frascara, Jorge Vertical File

  • Type: Book
  • -
  • Published: 19??
  • -
  • Publisher: Unknown

None

The Idea of Design
  • Language: en
  • Pages: 285

The Idea of Design

  • Categories: Art
  • Type: Book
  • -
  • Published: 1995
  • -
  • Publisher: MIT Press

The essays, selected from volumes 4-9 of the international journal Design Issues, focus on three themes: reflection on the nature of design, the meaning of products, and the place of design in world culture.